Last updated: 9/3/2025
Who we are
Lifeyaa (“we,” “us,” “our”) publishes finance tips, investment ideas, insurance comparisons, and crypto news at lifeyaa.com (the “Site”). This Privacy Policy explains how personal information is collected, used, and shared when visiting or interacting with the Site. Contact: lifeyaainfo@gmail.com or submit a message via our Contact page.
What data we collect
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Usage and device data: IP address, browser/OS, device identifiers, pages viewed, referral URLs, timestamps, approximate location, and similar analytics signals to operate and improve the Site.
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Cookies and similar technologies: first‑party cookies, local storage, and tags for analytics, consent, performance, and essential functionality.
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Contact data: details provided via our Contact page (name, email, message) and any newsletter opt‑ins if enabled later.
How we use data
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Operate, maintain, and secure the Site; measure performance and troubleshoot.
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Analytics to understand content performance and improve user experience.
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Communicate with users (responding to inquiries sent to lifeyaainfo@gmail.com or via the Contact page).
Cookies, analytics, and consent
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Google Analytics 4 (GA4): We use GA4 to understand how the Site is used. Learn how Google uses information from sites and use the official opt‑out browser add‑on where available.
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Cookie consent: In regions that require consent, non‑essential cookies (e.g., analytics) are used only with consent. Preferences can be managed via our cookie banner or browser settings.
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Essential cookies: Some cookies are necessary for security and basic functionality and cannot be disabled via the banner.
Advertising and monetization (current status)
We do not currently partner with third‑party advertising networks or serve personalized ads on this Site. If we begin displaying ads in the future (e.g., Google AdSense/Ezoic), this Policy will be updated with vendor details and you will be able to manage your preferences via our cookie banner.
Legal bases (EEA/UK visitors)
We process personal data under GDPR/UK GDPR based on: consent (for non‑essential cookies), legitimate interests (security, basic analytics, improvement), contract (providing requested services, such as responding to contact requests), and compliance with legal obligations.
Your privacy rights
Depending on location, rights may include access, correction, deletion, portability, objection, and restriction. EU/UK visitors may withdraw consent via the cookie banner at any time. US residents may have additional rights under state privacy laws. We respond within legally required timelines.
Children’s privacy
The Site is not directed to children. We do not knowingly collect personal information from children. If a parent/guardian believes a child has provided data, contact us to request deletion.
Data sharing
We share data with service providers (hosting/CDN/security, analytics, email tools if enabled, consent management) to operate the Site. We may also share data to comply with law, protect rights, or during a business transfer. We do not sell personal information; where laws define targeted advertising/“sharing,” applicable opt‑outs will be provided if and when advertising is introduced.
International transfers
Data may be processed in countries outside a user’s jurisdiction (e.g., the United States). Where required by law, appropriate safeguards are applied.
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Data retention
We retain personal data only as long as necessary for the purposes described, unless a longer period is required by law or for legitimate business needs. -
Security
We implement reasonable technical and organizational measures to protect personal information (e.g., HTTPS/SSL, CDN/WAF, access controls), understanding that no method is 100% secure. -
Managing preferences and opt‑outs
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Analytics: Use the Google Analytics opt‑out browser add‑on or disable analytics cookies via the cookie banner.
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Cookies: Adjust browser settings to block/clear cookies; some features may not function without certain cookies.
Links to other sites
Our content may link to third‑party websites we do not control. Review their privacy policies before providing data.
Vendors we use (purpose and policies)
We work with the following vendors; their policies explain data practices and provide additional controls/opt‑outs:
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Hosting/CDN/Security: Cloudflare — Privacy & Data Protection resources.
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Analytics: Google Analytics 4 (GA4) — Privacy info and the Opt‑out Browser Add‑on.
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Consent/Cookies (CMP): Our cookie banner is configured to gather consent and allow withdrawal in supported regions; details are provided in this Policy.
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Email newsletter sign‑ups
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Purpose: When subscribing to our newsletter, the email address is used to send finance tips, content updates, and occasional promotions as described at sign‑up. Subscription is optional.
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Consent: Subscription requires explicit, opt‑in consent (no pre‑checked boxes). Consent is specific to the selected newsletter(s) and does not cover unrelated messages.
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Frequency and content: We typically send monthly updates; in some periods, additional messages (e.g., special guides or announcements) may be sent within reasonable limits. The exact frequency and topics are disclosed near the sign‑up form.
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Unsubscribe: Each email contains an unsubscribe link. Unsubscribing immediately stops marketing emails; transactional/critical service emails (if any) may still be sent when necessary. Users may also request removal via lifeyaainfo@gmail.com.
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Preferences and double opt‑in: Where supported, subscribers can select email categories (e.g., newsletters vs. promotions) and confirm via a double opt‑in email for added security and consent verification.
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Data use and retention: Email data is used only to deliver requested communications, monitor deliverability (opens/clicks), and improve content. Data is retained while the subscription is active and deleted or anonymized after unsubscribe, subject to legal requirements.
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Service provider: We may use an email service (e.g., Mailchimp/Brevo) to manage subscriptions and deliver emails; their systems process subscriber data on our behalf and provide unsubscribe/preference tools. See the provider’s privacy information in the Vendors section.
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Your rights: Subscribers can access, correct, or delete their data and withdraw consent at any time via the unsubscribe link or by contacting lifeyaainfo@gmail.com.
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Children: The newsletter is intended for adults. We do not knowingly add children to marketing lists.
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Consent language to place near the signup form
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Checkbox line: “I agree to receive the Lifeyaa newsletter with finance tips and updates. I can unsubscribe at any time. See the Privacy Policy.”
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Button disclaimer: “By subscribing, consent is given to receive emails as described. Unsubscribe anytime via the link in our emails.”
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Optional granular options:
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☐ Monthly newsletter
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☐ Product/feature updates
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Note: If we add third‑party advertising or more vendors in the future (e.g., Google AdSense, Ezoic), this section will be updated with their official policy/opt‑out links.
Data subject requests
To exercise privacy rights (access, deletion, correction, portability, objection/restriction, or to withdraw consent), email lifeyaainfo@gmail.com or or use our Contact page. Verification steps may be required, and responses will be issued within legally required timelines.
Changes to this policy
We may update this Privacy Policy from time to time. The “Last updated” date reflects the latest revision. Material changes will be highlighted where appropriate.
Contact us
For questions or privacy requests, email lifeyaainfo@gmail.com or use our Contact page to get in touch